Tuesday, August 31, 2010

Free at last



We finally got what we've been waiting weeks for: An official word from BYU.

That word? Independence.

I gotta tell you, I'm feeling more excited about BYU sports than I have in a long, long time. I feel free. I feel like the shackles of an inferior conference have finally been broken, and we left 8 (or is it 10? or 11?) teams-worth of dead weight in the dust.

Independence means BYU controls its own destiny. It means we schedule who we want, when we want, with our own TV deal. We can rebroadcast our games, we can use BYUTV to its full extent, and we don't have to share Bowl and TV money with a bunch of bottom-dwellers.

Most importantly, though, independence means BYU has taken a giant step forward in the arena of exposure. We now have two platforms, BYUTV and ESPN, who reach about a trillion more homes than the mtn did in its best day. We can schedule teams from every region of the US, and we are free to spread our wings as a national brand.

Independence fits BYU's mission perfectly. And we have the support, facilities and resources to make it work. We're not Notre Dame, but we're not Utah State either (remember when USU tried to make a go as an independent?).

For BYU fans who are worried about scheduling and bowl games, I say to you relax. ESPN and the prospect of playing on national TV will help us out tremendously in that avenue. And bowl games never work out perfectly. At-large teams are always needed. And BYU draws crowds. We won't be left empty handed come bowl season.

I'm so happy guys, I can't even stand it. There's a double rainbow made of hope on the horizon for BYU.

For my ongoing thoughts on independence and all things BYU, be sure to follow me on Twitter: Twitter.com/aolsen

2 comments:

Russ Nelson said...

Today is a great day! I couldn't be more excited

ali said...

awesome! I have no idea how this all works, but it sounds like a great deal. And hell Ads, you're happy, I'm happy. It's that simple.